Our journey began in the heart of Morocco’s Sahara Desert, at the majestic Erg Chebbi dunes in Merzouga. When travelers from around the world started visiting this magical desert, a local farmer and father of two decided to buy a 4WD vehicle with two friends to guide visitors to the most stunning desert landscapes.

From these humble beginnings, something extraordinary grew. As his children grew up, they worked in desert camps and hotels, learning their first words of English, Spanish, and French while discovering the art of hospitality. At that time, most tour companies in Morocco were foreign-owned, and the brothers dreamed of creating a local Moroccan tour operator that would share the true culture, traditions, and beauty of their country.

Although their English was limited, they dedicated themselves to mastering the language. After years of hard work, they became fluent, confidently speaking and writing English. From this vision, determination, and passion for their homeland, Best Marrakech Tours was born — bringing travelers unforgettable Morocco desert experiences and authentic journeys through the Sahara.